Accessibility in user experience design

Recent posts

4 misinterpretations about UX strategy

Long term value of UX development is crystal-clear but where does the UX Strategy fit in the big UX umbrella, and why do we need it?

What is a “Persona Workshop” and how do we use it at SHERPA?

Knowing about their personas, companies can determine their UX Strategy, work on User Journey Maps including different digital channels, or shape a tone of voice as a brand.

Usability test sample size

"How many users should we include in the usability test?” might be the question many of us have asked at least once; it is such a question that requires consideration of expertise and effort.

Do you really need a redesign?

The reasons for the betterment of user experience or a complete redesign of the user interfaces are endless. But before allocating valuable resources for such big projects, do you really know what you need? Let’s start by defining some common yet mixed-up terms such as user experience design (UX design) and user interface design (UI design).

7 simple ways to optimize the mobile conversion rate of your e-commerce website

See, 7 simple mobile conversion rate optimization strategies to optimize ecommerce business website’s mobile conversion rate.

Intentful actions: How clicks and taps lead UX optimization

As the level of communication is primarily dependent on the platform unlike physical stores where the main factor is human to human interaction, organizations have been trying to improve their platforms to provide optimal human to system interaction.

Transcending limits: the SHERPA way of problem-solving, remotely

Two things are critical when working remotely: Collaborating with low latency and collecting feedback swiftly. We focused on these two from the day one to stay on top of the expectations.

User flows: Veins of experience design

Let’s explore user flow diagram that we incorporate into our work in SHERPA and see how it helps us design better products.

UX in e-commerce: Horizontally bound vertical blocks

Working on vertical blocks of your e-commerce product will facilitate the experimentation process. Yet, each team must be in unison when it comes to horizontal connectedness of the product.

Feedback or didn’t happen: How we use VoC solutions?

Despite the numerous benefits of having daily harvested feedback from your users, feedback collection comes into the picture with two essential questions.

The Last IA Master: Ben Terrett

If you don’t know Ben yet, I’ll guarantee that you’ll be more than glad to know him. If you do know him already, you’ll find the chance to read about the behind-the-scenes.

Our path to good design: SHERPATH

Have you designed how you design? We know it sounds like a nursery rhyme, but this is a question worth thinking about.

Is it possible for digital products to communicate with users in a non-robotic manner?

The primary element that determines the quality of UX is the communication that a product or service establishes with its users.

SHERPA named top creative and design agency in Turkey by Clutch

In light of our success, we’ve been named one of the best design services in Turkey by Clutch!

Biomimicry: A sustainable world already exists

The question of what should be a reference for designs that can adapt to severe changes and create a robust framework is still on the table.

Not versus, but together: Redefining collaboration with in-house UX teams

It’s even better when our clients have an in-house UX team. Yes, that’s right, because we know that the more the merrier.

The basis of human-oriented design: Needfinding

At the basis of human-oriented design lies the needs of the users and the issues that are experienced when trying to meet these needs.

Got a good idea? Test it!

The test-driven approach allows you to make decisions based on data and reduce the risk you take instead of basing on your intuition.

Why don’t we organize any meetings on Monday & Friday?

“no meeting days” rule is not an arbitrary one but a SHERPA way of working to serve better.

We hear the Voice of Customer better with Usabilla partnership

As SHERPA, we are proud and happy to start working together with Usabilla, which we have been following and appreciating their works for a long time.

Decathlon, the innovative sports brand, is now stronger with us!

The world's leading and Turkey's largest sports clothing and equipment retailer Decathlon and SHERPA started to work together.

Creating value through sustainability in design

To produce not instantaneous, but long-term and continuous solutions, it is necessary to focus on sustainable design to create new values.

You can’t manage what you can’t measure

Skipping the user research process costs way more than conducting actual research.

Customer’s best experience reveals your brand story

There are many ways to tell the story of your brand, but inviting your customers to experience this story makes it stand out from the crowd.

When is the customer right?

If you are a traditional salesman, it might be useful to think that your customer is always right and to do everything to make them happy. But...

Circular design: An introduction

Nature constructs circular systems while humans set up linear ones. For this reason, there is no “waste” in nature.

The intricacies of preparing a proper survey

One of the most flexible and practical research methods is undoubtedly the survey. However, the question is: How reliable are the results of your study?

SHERPA emerging as a global design company

After conducting interviews with our previous clients, Clutch has given SHERPA a rating of 5 stars.

The 9 key steps of customer experience (CX) journey mapping

Now, we are going to analyse the CX journey mapping process in 9 steps by using basic concepts.

Entrepreneurs’ compass: User experience survey

You turn your idea into a product or service, and you offer it to your users. We've come to the most exciting point! Will your users use your product or service?

What is confirmation bias and how does it affect our decisions?

Confirmation bias or confirmation prejudice is a tendency to seek out information that confirms one's own desires, ideas and convictions.

Which one suits your project better: Use case or user story?

Should we write Use Cases or User Stories in the UX documentation?

Content writing or copywriting, that is the question

So here we are, with two terms which are often mistakenly used interchangeably.

Which one to prefer for a website: responsive or adaptive?

This is not a bad question; however, the question is incomplete, and also our responses are quite technical.

A hard decision on app development: Native app or hybrid app

In this article, we will talk about perhaps the most important of these confusing questions, "Native application, or hybrid application?"

SHERPA is now on and The Manifest!

We are a renowned digital design studio focused on user experience. We are SHERPA.

We’d love to meet you.