The intricacies of preparing a proper survey

Recent articles

Circular design: An introduction

Nature constructs circular systems while humans set up linear ones. For this reason, there is no “waste” in nature.

SHERPA emerging as a global design company

After conducting interviews with our previous clients, Clutch has given SHERPA a rating of 5 stars.

The 9 key steps of customer experience (CX) journey mapping

Now, we are going to analyse the CX journey mapping process in 9 steps by using basic concepts.

Entrepreneurs’ compass: User experience survey

You turn your idea into a product or service, and you offer it to your users. We've come to the most exciting point! Will your users use your product or service?

What is confirmation bias and how does it affect our decisions?

Confirmation bias or confirmation prejudice is a tendency to seek out information that confirms one's own desires, ideas and convictions.

Which one suits your project better: Use case or user story?

Should we write Use Cases or User Stories in the UX documentation?

Content writing or copywriting, that is the question

So here we are, with two terms which are often mistakenly used interchangeably.

Which one to prefer for a website: responsive or adaptive?

This is not a bad question; however, the question is incomplete, and also our responses are quite technical.

A hard decision on app development: Native app or hybrid app

In this article, we will talk about perhaps the most important of these confusing questions, "Native application, or hybrid application?"

SHERPA is now on and The Manifest!

We are a renowned digital design studio focused on user experience. We are SHERPA.

We’d love to meet you.